ILSC Education Group

 

2012-2016

Visual Identity • web Design • Illustration • Environmental Design

Print Design • Digital Design • UX Design • Communications & Campaigns • Social Media

Project details

ILSC Education Group is an international language and vocational provider with schools and colleges across Canada, Australia, and India. As an in-house designer, I managed the visual identity for ILSC Language Schools and Greystone College, supporting a wide range of international markets. My role required managing the nuances of multi-language campaigns and coordinating with regional teams to ensure a consistent brand. By balancing global requirements with local needs, I maintained a cohesive presence for the organization as it grew its footprint worldwide.

When tasked with leading a global website redesign, I took the initiative to complete a UX/UI design course to better support the project’s technical requirements. This allowed me to guide the team through a research-heavy process involving user testing and prototyping to deliver a sleek, responsive experience for students, staff, and sales agents.


I also contributed to the brand’s visual narrative by coordinating and capturing photography for the global library. By personally editing these collections and curating the international Instagram account through creative social challenges, I ensured the brand reflected the authentic, vibrant energy of the student community.